50 Times Thought-Provoking Advertisements Made People Do a Double Take

No matter where you are in the world, a new IKEA store is a big deal. IKEA thought of a clever way to announce its arrival on Oxford Street in London. IKEA created a larger-than-life version of its classic blue shopping bag. This ad doesn’t need any words, slogans, or flashy photographs to grab people’s attention. 

IKEA’s reusable blue tote bags have become so synonymous with the brand that they speak for themselves. Everyone knows where this blue bag is from! This ad is a subtle yet powerful way for IKEA to make its presence known. Every brand wishes they could achieve this level of fame. Is the IKEA bag the next Apple logo?

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