50 Times Thought-Provoking Advertisements Made People Do a Double Take

Say what you will about the ridesharing company Uber, but there’s no denying that their marketing team is pretty clever. Apparently, Uber launched a train option on its app and decided to advertise in the most obvious place: right next to a train track. Trains move pretty fast, so Uber thought of a way to make their ad time last. 

They created an extra-long ad that would be legible to anyone riding the train. As the train speeds past the billboard, passengers have more time to read the ad. Uber knows what they’re doing. They put their brand name at the beginning and end of the billboard in case you miss it the first time.