#6: An Early Christmas Sale
Love it or hate it, Christmas promos before Halloween are here to stay. It’s an inevitable part of advertising that we all have to deal with. If companies are going to advertise the winter holidays in October, they might as well make it fun. This “Early Christmas Sale” ad by IKEA is clever, cute, and whimsical. It basically checks all the boxes as to why people love IKEA.

This ad emphasizes the “early” of the “Early Christmas Sale” by featuring a small Christmas tree growing out of the ground. It’s not quite Christmas yet, so it’s not a full-blown tree. It’s also a clever reference to “A Charlie Brown Christmas,” which is a beloved holiday tradition for many people. It’s a clever way to get people’s attention without aggravating them.
