#12: What Do You See?
This strange logo is a “what do you see” picture because there are so many different interpretations. Different people probably see different things when they first look at it. The designers intended for this logo to look like a cute little bird. Unfortunately, it looks like anything but a bird.
Instead of a bird, most people see a person with a giant fork coming out of their mouth. We guess this is kind of appropriate if Volare is a restaurant. Who doesn’t dream of cramming their face with forkfuls of pasta? Even though it makes sense, it still looks wrong for some reason. Always test a new logo out with a small audience before you debut it to the general public.