#33: “An Audio Empire”
Sound systems were a really big deal back in the late ‘80s and early ‘90s. This type of equipment was pretty pricey, so tech companies dished out quite a lot of money for advertising budgets. This Technics ad looks totally futuristic with its lasers and space-age graphics. Anything associated with space must be expensive, right?
We can’t help but compare this ad to the aesthetics of “Star Wars” and “Star Trek.” It has a science fiction vibe that was perhaps meant to target this very same audience. The first paragraph in this ad even reads that customers can command “an audio empire.” That’s pretty intense. Sign us up!